Date: Sunday, February 8, 2026
Time: 10:30 - 11:15
Curators:
- Nikolaos Trihas, Associate Professor, Department of Business Administration and Tourism, Hellenic Mediterranean University
- Marievi Kalogeraki, Marketing Specialist, Omicron Hotels
- Savvas Mylonas, Area Sales Manager, HolidayCheck
- Dimosthenis Sdrolias, Head of Digital Marketing, RevitUp
Moderator: Kyriakos Vaikos ,Founder Hospitality Perception & HOPE Academy
Stage: Workshop Stage
The RevitUp Hospitality Lab is:
- a live forum for dialogue on the modern role of the Digital Marketer and the Revenue Manager in the hotel
- an interactive experience with panels, questions, and audience participation
- an opportunity for one-to-one discussions with RevitUp executives and market professionals
- a place where knowledge is connected with practice, through real-life examples and experiences
- a networking hub for hoteliers, partners, and tourism professionals
In the first panel of the RevitUp Hospitality Lab, we analyze the modern role of the Digital Marketer within the hotel and how it evolves from an execution-focused role into a strategic partner of management. Through discussions with RevitUp executives as well as market professionals, hoteliers, and partners, we examine how digital marketing directly impacts sales, brand positioning, and overall revenue. We discuss which data a Digital Marketer should leverage, how they collaborate with revenue management, when campaigns deliver real value, and what the most common mistakes are that lead to wasted budget. A panel featuring practical examples, open dialogue, and active audience participation.
